Marketing Product Manager
LAUNCH Technical Workforce Solutions is seeking a Marketing Product Manager an opportunity in Atlanta, GA.
Qualifications:
Qualifications: • 6+ years work experience in product planning, marketing, management, distribution or merchandising, preferably within the gift card segment. • Bachelors Degree in Business, Marketing, Communications or related fields. • Cross-functional project management background and proven ability to work well with diverse groups in a time sensitive and team environment with minimal supervision. • Proactive, results-oriented and capable of meeting or exceeding deadlines with attention to detail. • Excellent written and verbal communication skills. • Strong presentation, negotiation and critical thinking skills. • Proficient PC skills including advanced level knowledge of Microsoft Excel, Word and Power Point are required. • Microsoft Access and Hyperion/BRIO skills along with working knowledge of Revenue Pipeline tables in enterprise warehouse highly desirable. • 10% travel required.
Responsibilities:
Delta is hiring a Gift Card Marketing Product Manager based in Atlanta, GA. The gift card business is experiencing a high level of growth, and Delta is expanding the team with a Gift Card Marketing Product Manager that will be part of a dynamic and fast-moving group working across the retail, B2B and direct-to-consumer gift card sales channels. In this role, the candidate will support and execute the Delta Gift Card program's key growth strategies with a focus on increasing direct-to-consumer sales volume and enhancing the customer purchase experience. The position will play an integral role in growing top-line direct sales by broadening the program's marketing and eCommerce presence and by ensuring a high level of customer service is provided to both consumer and corporate clients. This position will also provide a vital role in program administration including facilitating the ordering and invoicing of Delta’s B2B gift card business. This individual will use his/her experience in product planning, marketing, management, distribution or merchandising to grow awareness of the gift card product, improve the efficiency of direct gift card sales channels, and provide a best-in-class customer experience for both gift card purchase and redemption. Responsibilities: • Execute on the strategic vision to create a best in class gift card product. • Coordinate the development of direct channel promotions and marketing planning. o Requires cross-divisional interaction with Delta’s Marketing, Merchandising, and eCommerce departments as well as the gift card program’s marketing agency. • Research and identify opportunities to profitably grow the gift card program through generating new partnerships, direct bulk-order sales leads and distribution channels. • Identify, engage and solve gift card-related purchase and redemption customer service issues. • Support the corporate/bulk order process including ordering, payment, tracking, fulfillment and post-order customer service. • Oversee all operational aspects of direct-to-consumer and B2B bulk purchase gift card web sites, including: o Managing the 3rd party gift card e-commerce vendor to ensure seamless and timely product refreshes. o Coordinate creative changes with the program’s marketing agency and the vendor. o Performing regular quality assurance checks and managing vendors to troubleshoot on day-to-day basis as needed. • Maintain company policies and procedures around the product for both employees and customers. • Work with frontline RES and ACS training groups to ensure appropriate knowledge levels around gift card policies and procedures are present during customer interactions. • Measure and analyze existing products for opportunities to innovate and improve, providing additional benefits to the customers and Airline. • Represent company and create sales leads at industry trade shows and events. • Works on special projects or other duties as requested.
Apply to be condiered for this Marketing Product Manager Opportunity in Atlanta, GA. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or veteran status.
Why Choose LAUNCH?
A team of aviation staffing experts leads LAUNCH. We understand the challenges of finding the top aviation jobs and we focus on linking you with the best openings in the most sought-after locations.
LAUNCH offers you an ACA compliant benefit package including company-sponsored medical insurance with multiple plans to choose from. Our Minimum Essential Coverage is offered to every employee who does not have coverage elsewhere at no cost to you! LAUNCH also offers a 401(k) program with a company match.
Marketing Product Manager